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Local Search Engine Optimization (Local SEO)

Local SEO is the new normal – Leverage the strength of 16+ years of Search Dominance

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TAP INTO THAT LOCAL AUDIENCE

Local Search Engine Optimization Services

Local SEO is the practice of optimizing your website for a specific local area/city or multiple cities/counties. It helps you attract and retain local clients by creating a strong online presence in the targeted cities/areas by ranking your webpages as well as GMB profile for search queries made by the local audiences.

Google has two search algorithms that include a proximity factor (Pigeon – 2014 and BERT – 2019). These algorithms help Google understand the relationship between search query and locations as well as Natural Language Programming that interprets user intent.

So, optimization of websites that intend to cater to local audiences need to satisfy Google’s proximity factor and local audience intent, apart from other optimization factors. This makes Local SEO strategies different from Nation Level SEO strategies.

At Anuttara, our SEO Strategists are masters of Local SEO techniques!

Stop blending in when you can stand out! Become visible on the front page of major search engines with our results-driven Local SEO strategies, today!

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Local SEO – Why It’s the new normal?
Local SEO is fast dominating the search results 

46% of all Google searches are seeking local products and services. 78% of people search for local businesses more than once a week.

Very profitable with high conversion rates

40% of all local SEO Campaigns achieve more than 500% of return on investment (ROI).

Increased mobile usage has influenced local searches

76% of people who search on smartphones visit the businesses or contact them within a day and 28% end up purchasing.

Inquiry is now digital

54% of consumers now look up a Google My Business profile to verify operating hours etc.

Ranking on the map pack is also relevant

42% of local searches click on the map packs when searching for products and services.

“Near me” related searches have grown 150% faster

Searches with the qualifier “near me” have grown over 150% in the last two years.

We are Affordable - Get Your Free Quote!

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Our Proven Local SEO Methodology

Whether you’re a start-up or an established business looking to boost your online local visibility, we’ve got you covered.

01
01
Location/Landing/City based pages

The quickest way to the front page is to tell the search engines what services you provide and in which cities/counties by adding pages dedicated to targeted cities where the service is being rendered/product is being sold.

03
03
Localized content/keywords

Location specific keywords, Intent driven keywords help you connect with your audience. We specialize in writing locally optimized content.

05
05
Off-Page SEO Power

Building quality links on highly authoritative websites to get valuable link juice. Targeted outreach is inevitable for great SEO results.

07
07
Schema Markup

Schemas provide specific instructions to the search engines on the content of the page. They also help a user find more descriptive and informative result of your website on Google SERP

02
02
Google My Business (GMB)

Be found in the maps section of the front page by skilful optimization of your GMB profile.

04
04
On-Page SEO

Detailed work on all the important on-page SEO factors such as meta tags, internal links, website structure, navigation to improving the load time, and many more.

06
06
Local Citations

Local citations are a key factor of Google’s local ranking algorithm. Our local SEO experts will get your business listed on all the necessary and authoritative local directories.

08
08
Transparent Monthly Reports

We provide very detailed and transparent monthly SEO performance reports to our clients that help them track the progress, trends, and performance of their local SEO campaign in a clear and understandable way.

Our SEO Pricing Plan

Flexible and Affordable

Transparency is the cornerstone of our SEO agency. Unlike others, we proudly display our pricing structure upfront.

Here are the details of our SEO costing

Basic
Basic

$ 249.99

Monthly Package

  • $500 - $999/m budget
  • 1 supported platform
  • Google Analytics setup
  • No long term contracts
  • Coordination with SEO
Choose Plane
Essential
Essential

$ 499.99

Monthly Package

  • $1,000 - $1,999/m budget
  • 2 supported platforms
  • Everything in Basic
  • Landing page optimization
  • Call tracking
Choose Plane
Growth
Growth

$ 749.99

Monthly Package

  • $2,000 - $3,500/m budget
  • 3 supported platforms
  • Everything in Essential
  • Ad copy A/B testing
  • Advanced account setup
Choose Plane
CLIENT SATISFACTION
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PROJECTS DONE
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TEAM ADVISORS
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TECH EXPERIENCE
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testimonials

What They
Say About Our
Company?

Jennie Morris
I can't say enough about AIM. I knew nothing about designing or managing my Website and was completely unaware of the work and time that goes into SEO etc. They worked with me from the ground up, are always available and kind and prompt with responses and getting anything, and I mean anything done!  Wonderful to work with and so knowledgeable. I could not be more grateful or happy with their service and their team.
Jennie Morris
Owner, 904 Bookkeeping LLC
Roy Greengrass
The ESG Group services small and medium sized businesses by helping them implement their ESG and sustainability solutions. Anuttara Internet Marketing (AIM) helped us target customers and increased our business presence on both Linkedin and Google Search. Parul Agarwal was professional, knowledgeable, creative and easy to work with. We do recommend their services to increase your traffic.
Roy Greengrass
President, The ESG Group
Kevin Brown
Being in an extremely competitive and harsh market, I'm amazed that AIM has taken my E-commerce startup business from ground zero to the top page of some of our Google keywords in less than 6 months. They’re easy and friendly to work with even when I have been difficult. They have offered suggestions and ideas for my site that I have not known possible. All around a great adventure and experience, looking forward to a very profitable future with their help. Many Thanks!!
Kevin Brown
Owner, 1Seeds
Samuel
Working with AIM has been a game changer for our business! Over the past year, their SEO expertise has significantly boosted our online visibility and traffic. We've seen a remarkable increase in our search rankings and, ultimately, our sales! I highly recommend AIM. They truly deliver results!
Samuel
Owner, XD Fix
Frank Summa
I had a website for over a year with little little result. After enlisting AIM, I received call after call. Miss Agarwal advised us on a plan. We accomplished those goals, and are very comfortable with them. I will definitely continue to use this outfit.
Frank Summa
Owner, Hipposeal

We are Affordable - Get Your Free Quote!

Click here
faq

Read Most
Frequent Questions

Why do you need to add location based/city-based pages to my website for local search engine front page placements?

Amongst other things, Google has two specific proximity-based factors built into their search algorithms – Pigeon introduced in 2014 and BERT introduced in 2019. Pigeon helps Google understand the relationship between search query and locations while BERT, which is Natural Language Programming, helps Google interpret user intent. Hence when the Google bots find webpages that clearly mention the service/product being provided along with the city in which the product is being provided, then that quickly satisfies the Bots and these location based/city based pages created for each specific service/product are quickly rewarded with front page placements.

If I have location based/city-based landing pages on my website, then why do I need to still have and maintain a Google My Business Profile?

Location based optimized service/product pages are rewarded with front page organic placements in the “organic section” of the front page, which is below the maps section of the front page. The maps section of the front page is reserved by Google only for Google My Business profiles. Creating and optimizing GMB profiles help businesses also figure out in the maps section of the front page along with being placed organically below the maps through the website pages. Hence you now have TWO listings on the font page and not just one!

What is the difference between Local SEO and Regular website SEO?

While optimizing a website for local visibility emphasis is placed on a specific location as well as local traffic and the service/product being offered in that location. Content is created keeping local users’ intent in mind. Proximity factors are considered. Also, Google My Business profiles play an important role as they are the only way to get placement in the maps section of the front page. Regular website SEO that is not targeted to any particular location will ignore these.

How do you optimize a multi-location business?

The local SEO practices would remain the same, regardless of the number of locations of your business. However, for a multi-location business, we create and optimize multiple location-based/city-based pages. Each city/county would have its own dedicated page by service/product being offered. This helps us laser focus our offerings in that city and get multiple front page placements for that city. Apart from this, we also recommend to our clients to see if they are willing to have a verified GMB profile for each city which can then be optimized and made to rank in the maps section for that city.

What is Local 3-Pack or Google 3-Pack?

Have you noticed the maps section of the front page? Google lists the top 3 GMB profiles in that area. These 3 GMBs get a LOT of clicks and visibility! The pack includes 3 local businesses, with basic information about the business and a map showing their location. Google pulls the information from the GMB listing of the businesses and displays the one relevant to the search query. Thoughtful optimization of your GMB profile can ensure that Google rewards you with placement in the Local 3-Pack or Google 3-Pack.